TikTok's payment push signals super-app ambitions
TikTok is developing a feature to let users send money via DMs, code hidden in its iPhone app suggests, according to a Bloomberg report.
References buried in the code of TikTok's U.S. iPhone app point to a peer-to-peer payments feature that would let users send money through direct messages, according to a report from Bloomberg. The discovery offers the clearest sign yet that the short-form video platform is quietly building toward deeper financial services, even as the company says the feature is not being tested.
Code hints at Venmo-like payments
Bloomberg reported that code within the current version of TikTok's U.S. iPhone app includes references to a payments feature. The code shows that recipients would be able to "tap to accept" payments, while senders could attach messages to their payments, similar to Venmo. TikTok told Bloomberg the feature is not being tested, which suggests it remains in early development and may never see a wide release.
TikTok Pay already at work in Southeast Asia
If rolled out, the feature would rely on TikTok Pay, an offering already available in Southeast Asia for purchases made through TikTok Shop. That existing infrastructure could make a U.S. launch technically straightforward, though regulatory and privacy scrutiny would likely follow.
Not the first financial services foray
This isn't the first time TikTok has pushed into financial territory. Reuters reported earlier this year that TikTok applied to Brazil's central bank for approval to operate as a fintech company offering lending and payment services. That application signals the company's intent to move beyond its core social video business in a major Latin American market.
A super-app in the making
TikTok is often described as a social media giant, but it has gradually expanded beyond that category. Additions include robust search, TikTok Shop, a local discovery map, games, hotel bookings, and more. Introducing peer-to-peer payments would put TikTok in direct competition with established services like Venmo and Zelle.
Competitors are moving into payments too
TikTok isn't alone among social platforms eyeing financial services. X, formerly known as Twitter, recently launched X Money to let users send each other money. The parallel moves suggest a broader industry trend, though the source article does not detail X Money's rollout beyond its launch.
What this could mean for users and rivals
The potential addition of peer-to-peer payments has implications for how people handle money. For users, it could mean the ability to split bills or send payments without leaving the app, potentially making dedicated payment apps less necessary. For competitors like Venmo and Zelle, it raises the prospect of a social platform with massive daily usage entering their core market.
For TikTok, the feature could deepen engagement and open new revenue streams, though it also invites regulatory attention, especially around financial data handling. The company's response to Bloomberg indicates the feature is not yet in testing, so any public rollout remains uncertain. As TikTok and others integrate payments, the line between social networking and financial services continues to blur.
Sources
- TechCrunch Original source
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